I love the Balloon Bouquet Punch from Stampin’ Up. There is something so satisfying about the squeezing it down, hearing the “chuuuuump” noise, and seeing the little paper balloons jump out. I will admit that when I first got it I spent several minutes (as in… 45) just punching out different colored balloon shapes. Then I had all these balloon shapes and thought I had better do something with them.
Combining a color with bold black and white makes the color really stand out. I wanted these balloons to be the focal point of the cards, so reached for a black and ivory polka dot paper from the Pretty Petals Paper Stack (c) Stampin’ Up. Somehow ivory seems like a more grown up version of white to me.
On the first card I used the polka dot paper as the back panel and let it peek through an ivory panel that I embossed with some clouds. Placing the balloons on top of the diagonal line is another trick to make them stand out as the focal point. All the lines in the image, including the balloon strings, act like arrows, directing your eyes where to look. It is as if they are saying, “Hey! Look at these sweet balloons!”
Why do we want to draw attention to a focal point? Because it plays subconscious tricks on the minds of people who look at your card. The lines draw their gaze to the middle and kind of trap them there. They spend more time looking at your card (every millisecond matters) and the more they look at it, the more they remember it and like it. And that’s the end of the art theory lesson of the day. Hand in you notes on my desk on your way out!
I also added a strip of the polka dot paper to the panel on the inside of the card for an extra little bit of elegance.
For this second balloon card, I used a corner rounding punch to round out the corners of the panel of polka dot paper. I also added a band across the center with a ribbon on it. Both ribbons and rounded corners add to the elegant, grown up aspects of this card.
On the first card I hand drew the strings because I had already embossed the paper. On this one I used the string stamp that comes with the Balloon Celebration Stamp Set (c) Stampin’ Up. I think this look is much crisper and I like it better, though it does take a little extra time: lesson learned for next time I do a balloon card!
Inks: Black (c) Versa Mark
Cardstock: Basic Black, Hello Honey, Very Vanilla, Wisteria Wonder, Elegant Eggplant (c) Stampin’ Up
Paper: Pretty Petals Designer Series Paper (c) Stampin’ Up
Punch: Balloon Bouquet Punch (c) Stampin’ Up
Stamps: Balloon Celebration Stamp Set (c) Stampin’ Up
Other: Generic yellow silk ribbon, cloud embossing folder (c) Darice